Charity launches new careers guidance app for young people

Young people and students in Suffolk and Norfolk now have an exciting new mobile app www.icanbea.org.uk to provide them with career guidance and advice on the latest job opportunities, news and industry updates.

The Mason Trust is a charity founded in 2008 by well-known businesswoman Yvonne Mason that helps young people between the ages of 12 and 25 living in Norfolk and Suffolk to reach their full potential.

It works with schools and places of further education to forge stronger links between education and industry helping to give students the widest choice when deciding upon their future career. With funding support from Suffolk County Council, Mid Suffolk District Council, Babergh District Council and Ipswich District Council, the charity has been continually developing the icanbea… website since it was first piloted in 2011.

The App, along with the website’s new features, allows users to explore which job roles are suited to them through the new careers wizard. The website contains around 400 job role suggestions with details of academic requirements, personal skills and salary expectations, as well as over 240 regional employers who are offering opportunities aimed at young people with many of them advertising live vacancies relating to apprenticeships, work experience and volunteering.

The ‘My Page’ allows users to personalise their experience by liking industries and following companies that interest them which enables them to receive notifications when opportunities that may be relevant to them become available.

Yvonne is very pleased with the app and latest version of the icanbea… website, saying: “This is an incredibly extensive, yet easy-to-use, website designed to guide and inform young people about our regional growth industries and allow them to explore career opportunities within those industries. We currently have 104 schools/colleges supporting their students’ use of icanbea… across Norfolk and Suffolk.”

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