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Student receives Award for Excellence in Digital Marketing
Published:  24 January, 2012

Econsultancy has announced the recipient of its new Excellence in Digital Marketing award, named in memory of one of the UK’s foremost digital marketing trainers, speakers and practitioners, David Hughes.

Jenny Thaw, who graduated from Manchester Metropolitan University in July with a BA in Retail Marketing Management, was awarded the newly launched prize after gaining top marks in the dissertation element of her degree.

David was an integral part of Econsultancy’s training team, working with the organisation from the training division’s launch in 2005 and delivering some of the most popular courses, including Email Marketing and the Digital Marketing Fast Track. He also regularly contributed to Econsultancy events and research.

The focus of the award is to provide the successful student with plenty of visibility in the industry. Jenny will contribute to the Econsultancy blog regarding her experiences of digital education through university and her subsequent search for work. She will also be featured on the soon to be launched careers section of the site and Econsultancy’s CEO, Ashley Friedlein, will be offering career mentoring over the coming six months.

David Edmundson-Bird, who acted as Jenny’s dissertation supervisor in her final year at Manchester Metropolitan University Business School, said: “The award is a great way for undergraduates to gain recognition outside the educational system and the backing of Econsultancy and David’s name lends significant weight to their achievements. Jenny is an extremely deserving graduate with great prospects and our hope is that the award will continue to gain credibility as a mark of excellence in digital marketing education.”




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