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Bunzl Lockhart Catering Equipment Product Innovation Day
Published:  09 October, 2009

Bunzl Lockhart Catering Equipment returned to Wembley this week to hold their second Product Innovation Day of the year. The decision to hold a second day follows on from the success of the first held in April, which saw the event generate a substantial amount of new business.

The Product Innovation Day showcased the very latest in catering equipment innovation, as well as cooking demonstrations by the Rational SCC and Frima Vario cooking centre. Bunzl customers were introduced to the brand new product launch of Basalt porcelain that looks and feels like real slate and the brand new lightweight banqueting crockery ‘Profile' by Churchill.

There were also opportunities to view the new range of chef clothing from Bunzl Lockhart and green environmentally friendly products from Bunzl Catering Supplies and Bunzl Lockhart Design Services.

The venue held stands from suppliers including Steelite, Dudson, Churchill, Elia, Utopia, La Porcellana, Guy Degren, Revol, Cambro, Rubbermaid, Falcon, Fosters, Robot Coupe, Sammic, Grunwerg, Winterhalter, Classeq, Rational, Frima, and Daymark, providing a perfect networking event for industry colleagues.

The event provided a perfect platform for suppliers to support BLCE, raise brand awareness, raise product awareness, and launch new products.

One BLCE customer and Senior Industry Consultant commented: "An absolutely wonderful event that's so much better than other catering equipment shows because it was targeted and specific to my needs. The event allowed me to get up close to the key suppliers and their products and discuss in depth exactly what I needed, an invaluable use of my time."

A Senior Buyer with over £1m to spend on equipment in the next six months commented: "We had a brilliant day, not only did I succeed in completing the work I had planned, but I also had my photograph taken with Wayne Rooney's England shirt; I can't think of a better way to do business!"

Steve Montgomery - Sales Director at Bunzl Lockhart Catering Equipment comments: "This is our second showcase event at the world-renowned Wembley Stadium in conjunction with our core supply partners. Visitors travelled from all over the UK to participate in our product innovation day, allowing them quality time to view the catering equipment on display. The feedback has been tremendous and we hope that all parties benefit from the event as we now take these innovations to the workplace with our customers. Having a refreshing approach with our suppliers has worked very well and we will continue to host events like this in the future. Hopefully the opportunity to lift the FA Cup also made the day extra special."

Further Press Information: Charlotte Wheels, Elliott People. Tel: 01296 714745. M: 07881 557684. E: charlotte@elliottpeople.com




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