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Kids Say Slow Down
Published:  09 February, 2010

Kids Say Slow Down is the theme of Road Safety Week 2010 and you can take part and help stop the carnage of our children on roads.

Wherever you live around the globe, and whatever you do, you can campaign for slower speeds during RSW10, 22-28 November 2010 and it’s never too early to start planning! Just go to www.roadsafetyweek.org for ideas for you, whether you are a teacher, company, campaigner, or road safety professional.

Speed is the number one killer on our roads. The faster vehicles go, the less time they have to react, and the harder they hit, causing deaths of children, as well as head injuries, spinal injuries, lost limbs, and untold grief to families. In communities, traffic must travel at no faster than 20mph and slower outside schools and homes, to give children a fighting chance.

If traffic travels faster than this in your community, then Brake, the charity that organises Road Safety Week, urges you to take part and stop the menace of speeding drivers, which makes communities noisy and polluted, as well as places of death and fear.

You might be a youth worker who can help the cause by helping educate young drivers about the carnage caused by speed.

You might be a primary school teacher who can help the cause by getting children to produce ‘Slow Down’ leaflets that they give to parents and other drivers.

You might be a community group that sets up a ‘20’s plenty’ road safety exhibition in your town centre or supermarket.

You might be a company that runs a ‘20’s plenty’ campaign in your workplace, through ebulletins and posters.

You might be a police force or local government agency running an enforcement check on speed or education initiative during the Week.

Brake is also urging people to consider fundraising for the charity during RSW10. Brake provides services for road crash victims, including a helpline, and campaigns for road safety in schools, colleges, companies, and the media. Whoever you are, get planning your Road Safety Week event now!

www.roadsafetyweek.org




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