Fresh from winning wide praise at the Cannes Film Festival, Eric and Ken were keen to end their week of promoting their new feature film, Looking For Eric, across the UK and Ireland, with a visit to a community-focused project that echoes the film's strong community themes and football's ability to unite fellow fans in a common purpose.
The Football Foundation hosted a special screening of Looking For Eric for some lucky young people at the Mile End Park sports facility, which was built with the help of a £1 million grant from the Football Foundation and has massively helped to regenerate one of the most deprived areas of London.
The youngsters from Sir John Cass Sixth Form College and Bethnal Green United FC's youth team were then thrilled to get the chance meet both Ken and Eric and field questions after seeing the film.
The Football Foundation is the country's biggest sports charity, funded by the Premier League, The FA and Government. It provides grants towards rebuilding community sports facilities and also projects that use sport to help address some of society's key challenges like obesity and antisocial behaviour.
The Football Foundation's Junior Kit Scheme provides £400 worth of free kit and equipment to Under-18 school and club teams and Eric and Ken also presented both Sir John Cass and Bethnal Green United FC youths with a full Junior Kit Scheme strip each.
